Develop an interactive and engaging Channel 7 zone at Queensland’s largest and most iconic event EKKA, August 5 – 14 2016. Our brief was to engage with the 400,000 visitors and take Channel 7’s media partnership to the next level.
GetJackD! Media developed a content lead event activation, 7Live Studios, creating several unique fan experiences integrating Channel 7 program priorities; 7News Queensland, Zumbo’s Just Desserts and the 2016 RIO Olympics. GetJackD! Media managed the event in its entirety, overseeing a team of 12 promotional staff, MC’s and production, over 10 suppliers and acted as on-site publicists for Channel 7 talent in the space twice a day. Talent from Zumbo’s Just Desserts, Home & Away, House Rules, 7News Queensland, The Chase Australia, Commonwealth Games and Better Homes and Gardens featured.