We created a considered sponsorship strategy including:
- Detailed asset list with content at the heart – working with RACQ Editorial and Public Policy
- A clear pricing strategy
- Proposal and ‘take to market’ sales strategy
- Targeted hit list
- Production and on-ground execution for converted exhibitors
At this year’s MotorFest, the Future Zone was elevated, becoming a key destination for attendees with over eleven brand new EV models across six manufacturers: MG Motor, KIA, Renault, Subaru, GWM and BYD.
Brisbane City Council’s Brisbane Metro, SIXT, RoEV, Q-Fleet, MTA Queensland and MooV8 also showcased their electric solutions across public transport, bikes, scooters and car rental solutions.